Overview of UK Cookie Consent Rules
EU law requires organisations placing cookies through websites onto visitors’ computers to obtain their “consent” after providing clear and comprehensive information about how cookies are used on the websites.
In order to comply with this, we have taken four steps:
(i) Identified cookies and other tracking technologies served through this website, the purposes they fulfill, and related information such as their expiry and whether they are first or third party cookies.
(ii) Assessed the intrusiveness of these cookies on visitors’ expectations of Privacy, based on the information collected in (i) above.
(iii) Provided ‘clear and comprehensive’ information about website cookies with the appropriate level of disclosure corresponding with the intrusiveness of each cookie.
(iv) Decided on an appropriate strategy for obtaining consent for website cookies, taking into account their use and intrusiveness. Certain types of cookie may qualify for legal exemptions and, where this is the case, consent will not be required for these cookies.
Consent Strategies Used on This Website
The consent strategy that is appropriate for any given type of Cookie will depend on the intrusiveness of that Cookie, taking into account:
who serves the Cookie (i.e. a first or third party)
what data the Cookie collects
what purposes it fulfils
how long it endures
nature of the website through which it is served.
For Cookies requiring consent, we follow a three-tiered approach for obtaining visitor consent:
for Cookies of medium intrusiveness: we use the same strategy as for low intrusiveness Cookies and also make contextual disclosures about Cookie use at appropriate points on the websites (e.g. making Cookie disclosures around targeted adverts or other website functionality reliant on these Cookies)
for Cookies of high intrusiveness: we will implement a prior consent strategy (for example, the use of a banner / pop-up requiring visitors to consent to these Cookies before they are served).
Implied consent for Cookies: Cookies deployed through this websites are of low to medium intrusiveness only.
Cookie disclosures by type, rather than by identity: Given the substantial number of Cookies served through websites, the assessment in Annex A does not disclose and assess the intrusiveness of each Cookie individually. Instead, it groups Cookies by category (for example, 'advertising cookies', 'analytics cookies' and so on) and assesses the intrusiveness of each category, taking into account the specific features of the Cookies that are within that category. This enables Cookie disclosures that are simpler and clearer for consumers to understand.
NOTE: An assessment of the Cookie types served through this website appears in Annex A and provides information about its purpose(s), expiry and information on refusing the Cookies in “How to Block.”
Links to Other Web Sites
How to Contact Us
Johnson & Johnson Limited,
By Phone: On 01344 864 000 between 9.30am-5pm Monday-Friday
By email: email@example.com
|Type of Cookie||Source||Purpose||Expiry||How to Block|
|Cookies served by Johnson & Johnson Limited (First Party Cookies)|
|Johnson & Johnson Limited||This cookie keeps track of the number of times a visitor has been to the site.||The cookie we set for this purpose will expire by the end of session.||You can change your browser settings to accept or refuse these cookies. As the means vary from browser to browser, you should visit your browser's Help menu for more information.|
|Johnson & Johnson Limited||This cookie is to prevent cross site request forgery. This cookie holds random string values.||The cookie we set for this purpose will expire after 20 days.||You can change your browser settings to accept or refuse these cookies.
As the means vary from browser to browser, you should visit your browser's Help menu for more information.
|Johnson & Johnson Limited||This cookie collects information on coupons selected by user.||The cookie we set for this purpose will expire after 30 days.||You can change your browser settings to accept or refuse these cookies. As the means vary from browser to browser, you should visit your browser's Help menu for more information.|
|Cookies and other tracking technologies served by Johnson & Johnson Limited service providers and other companies|
|Analytics cookies and technologies Cookie names: _utma, _utmb, _utmc, _utmz, _ga||Google Analytics||These cookies are used to collect information about how visitors use our site. We use the information to compile reports and to help us improve the site. The cookies collect information in an anonymous form, including the number of visitors to the site. Where visitors have come to the site from and the pages they visited.||Some of the cookies set for this purpose are automatically removed from your device once you close your browser. Others may last for a period of up to 24 months from your last visit to our site.||You can opt out of tracking by Google Analytics by visiting: http://tools.google.com/dlpage/gaoptout?hl=en-GB.|
|Analytics cookies and technologies||Nielsen||Nielsen uses text files or cookies only to store user IDs and opt-out information. All data and segment membership information is stored in Nielsen’s cloud-based data center. Cloud-based profiles collect information in an anonymous, non-PII (personally identifiable information) manner and include data on: impressions, clicks, and actions, beacon (website) data, urls on which ads have been shown, segment membership information, and 3rd party data including data onboarded from CRM systems. Cookies are purged from the server side platform if a user has been inactive for 35 days anywhere within eXelate universe. Browser cookie IDs will expire 120 days after the user was last seen.||35 days||http://exelate.com/privacy/opt-in-opt-out/|
|3 pixels, Landing Page, Tracking and Conversion. These are secure, image 1x1 pixels||Rocket Fuel||These pixels will be used to retarget audiences as well as inform Rocket Fuel's delivery model to find lookalike audiences who are most likely to convert by signing up for Caring Everyday. Pixels are placed on the main landing page, sign up form and Thank You/conversio page so that we can track users at all stages of the conversion process.||The pixels do not expire and will continue to collect data until a site administrator removes them. The same pixels can be used for subsequent campaigns if the campaign goas remain the same. If a campaign is active and we're using the information, say for a 12 month campaign, the learnings are available up to 2 years. However, once a campaign is over and pixels are removed, those learnings are only stored 60 days. Also, your collected pixel data is stored in your account profile only and is only available for use in your efforts.||https://rocketfuel.com/opt-out/|